1

Google Alerts

Monitor keywords, Competitor’s Backlinks

This tool is very easy and simple to use that will send reports right to your inbox. Saves you the trouble of visiting the site repeatedly to perform the same search. It set up an alert and has the latest news about your competitors delivered to your inbox. It monitors news, blogs, videos, discussions etc., you can track any information that you wish.

google alerts

Summary

  • Get competitor’s Backlinks
  • Monitors Keyword mentions
  • Alert Suggestions

Price : Free

2

Google Keyword Planner

Keyword Research, Traffic Estimator

Keyword Planner is a part of Google AdWords and an ideal tool to be used for keyword research. It searches for the related keywords of your website and the analysis of which ones yield the highest return on investment. It is a traffic estimator and CPC indicator of Google AdWords. This tool allows you to find relevant keywords such as long-tail and short-tail keywords, low and high competition keywords.

Summary

  • To check new keywords and competitor keywords
  • Average monthly search volume for a specific period
  • Easy to drive more traffic for most searched keywords

Price : Free

3

SEMrush

Keyword research, Domain score, PPC ads

 SEMrush is a tool that is used for finding profitable keywords. It shows both organic and paid search rankings for any website. For a given competitor’s website it shows organic keywords and rank, ad keywords, and traffic. With is information, you can develop content to target those search terms.

Summary

  • Obtain organic keywords and ranks of competitors
  • See ad keywords and traffic data of competitors
  • Data is presented in graphic format

Price : Freemium

4

SimilarWeb

Rankings, traffic, social media

SimilarWeb allows you to get traffic insights for any website. You can analyze your competitors monthly traffic, the channels that get most traffic and specific source of their visitors. One can find global rank, country rank, and category rank of a particular website. This tools also suggests the competitors whom you may want to watch.

Summary

  • Obtain traffic insights of your competitor
  • Get global, country, and category rank for any website
  • Get suggestions of competitors you may want to watch

Price : Paid

5

Alexa

Website Competitive Power

Alexa has a strong history of providing deep analytical insights of businesses on the web. This tool gives extensive information about your competitors – linking, traffic, keywords, etc., It arms you with accurate site metrics, such as monthly page views, monthly unique visits, time on site, bounce rate and more.

Summary

  • Obtain data of all aspects of your competitors
  • Get data about website rankings, traffic estimator
  • Generates SEO audits, reports.

Price : Paid

6

SpyFu

Rankings, Advertising, Authority

As spy tools go, this is the ultimate opportunity. It gives you the data on keywords your competitors are targeting, both in organic search and in AdWords. It gives you information on what keywords to chase and what resources you need to compete and win.

Summary

  • Get keywords lists your competitors are targeting for AdWords & organic search
  • Monitors PPC competitors

Price : Paid

7

Ahrefs

Domain Rating, Backlink Tool

Ahrefs is one of the most useful tool for SEO analysis. You can use it for analyzing all aspects of your competitor. Its highlights are in analyzing backlinks and selecting link targets. It shows data like top pages, IPs, and external links regarding your competitors.

Summary

  • Obtain IPs and external links of your competitors.
  • Get Backlink report of your competitor.

Price : Freemium

8

Moz/Open Site Explorer

Website, authority, Backlink tool

Open Site Explorer – It’s is a popular tool, and it allows you to follow your competitors’ link-building efforts. You can identify who is linking back to your competitors site, with respect to PageRank anchor text and authority.

Summary

  • Find out who is linking to your competitors
  • Compare link data of your competitors

Price : Free

9

Majestic SEO

Rankings, Backlinks, Authority, Advertising

This tool gives a comprehensive view of your competitor’s SEO landscape. You can use this tool to analyze backlink profile of contents on your competitors website. For a given content link, this tool gives number of back links that content has received. This helps you to know how competitive it will be to rank for similar content.

Summary

  • Download the link profile of any competitor
  • Export the link profile and move build intelligence around that data

Price : Free

10

SearchMetrics

Rankings, Advertising, Page strength

Searchmetrics is the pioneer and leading global enterprise platform for SEO and content marketing provides competitive insight and market analysis. Reports are very easy to read and include PPC competitive metrics and social media competition. It also provides trends and performance of specific pieces of contents.

Summary

  • Obtain SEO reports
  • Obtain PPC competitive Metrics

Price : Paid

11

BuiltWith

Technology, Tools

Better technology and tools lead to robust and efficient business systems. If you want to know what tools your competitor are using, BuiltWith is the tool. For a given URL, it gives data on Hosting providers, Content and email management systems, Advertising tools, Analytics and tracking tools Payment processors, Widget and plugins and lot more.

Summary

  • Obtain information on tools used
  • Detailed Technology Profile

Price: Freemium

12

Majestic SEO

Rankings, Backlinks, Authority, Advertising

This tool gives a comprehensive view of your competitor’s SEO landscape. You can use this tool to analyze backlink profile of contents on your competitors website. For a given content link, this tool gives number of back links that content has received. This helps you to know how competitive it will be to rank for similar content.

Summary

  • Download the link profile of any competitor
  • Export the link profile and move build intelligence around that data

Price : Free

13

Majestic SEO

Rankings, Backlinks, Authority, Advertising

This tool gives a comprehensive view of your competitor’s SEO landscape. You can use this tool to analyze backlink profile of contents on your competitors website. For a given content link, this tool gives number of back links that content has received. This helps you to know how competitive it will be to rank for similar content.

Summary

  • Download the link profile of any competitor
  • Export the link profile and move build intelligence around that data

Price : Free

14

Majestic SEO

Rankings, Backlinks, Authority, Advertising

This tool gives a comprehensive view of your competitor’s SEO landscape. You can use this tool to analyze backlink profile of contents on your competitors website. For a given content link, this tool gives number of back links that content has received. This helps you to know how competitive it will be to rank for similar content.

Summary

  • Download the link profile of any competitor
  • Export the link profile and move build intelligence around that data

Price : Free

15

Majestic SEO

Rankings, Backlinks, Authority, Advertising

This tool gives a comprehensive view of your competitor’s SEO landscape. You can use this tool to analyze backlink profile of contents on your competitors website. For a given content link, this tool gives number of back links that content has received. This helps you to know how competitive it will be to rank for similar content.

Summary

  • Download the link profile of any competitor
  • Export the link profile and move build intelligence around that data

Price : Free

16

Majestic SEO

Rankings, Backlinks, Authority, Advertising

This tool gives a comprehensive view of your competitor’s SEO landscape. You can use this tool to analyze backlink profile of contents on your competitors website. For a given content link, this tool gives number of back links that content has received. This helps you to know how competitive it will be to rank for similar content.

Summary

  • Download the link profile of any competitor
  • Export the link profile and move build intelligence around that data

Price : Free

17

Majestic SEO

Rankings, Backlinks, Authority, Advertising

This tool gives a comprehensive view of your competitor’s SEO landscape. You can use this tool to analyze backlink profile of contents on your competitors website. For a given content link, this tool gives number of back links that content has received. This helps you to know how competitive it will be to rank for similar content.

Summary

  • Download the link profile of any competitor
  • Export the link profile and move build intelligence around that data

Price : Free

18

Majestic SEO

Rankings, Backlinks, Authority, Advertising

This tool gives a comprehensive view of your competitor’s SEO landscape. You can use this tool to analyze backlink profile of contents on your competitors website. For a given content link, this tool gives number of back links that content has received. This helps you to know how competitive it will be to rank for similar content.

Summary

  • Download the link profile of any competitor
  • Export the link profile and move build intelligence around that data

Price : Free

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